Welcome to DESIGNEDIN! We are a pioneer social venture on child-centered design with a child’s rights-based design approach and methodology that supports mission-driven companies and organisations become child-first, increase brand loyalty, empower young people, and impact society positively through design.

We empower children and young people through Child-Centred Design, Participatory Design and Digital Literacy with an ethical, human- and care-centric approach by amplifying their future and shaping new worlds.

With a strong background on innovation and technology we work to ensure the best strategy for establishing the relationship between children, their rights and their digital well-being.
Child-centred design goes beyond functionality, it’s a commitment to putting children’s needs, rights and experiences at the forefront of the technological development.

If your organisation has a genuine interest in making the world meaningful and welcoming to children, parents and other stakeholders, we have the tools, knowledge and methodologies that will help you create an impactful change. Through design thinking, co-creation and participatory methodologies, we shape new worlds and a more sustainable, resilient and inclusive future.


How can we help you?

We empower mission-driven companies and organisations to prioritise children’s well-being and needs. From idea and concept, production, execution and implementation, throughout the entire life cycle of a product or service, we create products, services, experiences, indoor and outdoor spaces and interfaces tailored to children and young people and in accordance with their rights, extending their future and shaping new worlds through design.


— Research
— Policy making
— Articles and reviews
— Interviews, talks and podcasts
— Events, conferences, workshops, designathons
— Digital literacy and digital coaching for parents, families and educators

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Design Activism and Pilots

— Educational services
— Cultural mediation
— Art and design projects and exhibitions
— Partnerships with local entities (public/school/municipalities)
— Workshops, actions, flash mobs
— Programs and initiatives for children in public space

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Consultancy, Innovation and Tech

— Consultancy B2B for child-first product/service
— Design and development
— Service Design
— Workshops and Team building — Blueprint creation
— Lean UXD and UX Audits
— Co-design and co-creation
— Technology consultancy

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We work with:


What can you find here?

A little bit about me and how it all started, posts and reviews where I share articles of my research, ideas and projects. You can also find important resources I compile along the journey. Soon a design shop will be available!

“If children are not designed into our cities, they are designed out.”

The name DESIGNEDIN came from a quote by author and activist George Monbiot that particularly resonated with me. He said that if we forget to design for children in our cities, it’s as if we’re excluding them: “If children are not designed into our cities, they are designed out”. Children need to explore the city, be part of the community, contribute and discover their own abilities.